From Google’s Official Blog, March 2007

Get the information you care about, right from your homepage. Because it can be difficult to manage small screens and small keypads, and because mobile search is often more about seeking specific information than browsing for extended periods, we’ve made it possible to add the information you’re interested in directly to the mobile homepage. Ranging from movie listings to stock-market updates to website feeds or news snippets, these gadgets can be added with a simple click. You can then reorder, replace, or modify your gadgets however you like.

FULL STORY AT GOOGLE BLOG

Excerpt from DM News, By Dave Pasternack, Didit.com

“What’s likely, however, is that any such studies will demonstrate that users tend to focus their attention on a much smaller area radiating out from the left-hand corner of the browser window. If this is so, marketers will need to compete more fiercely for positions on the “top rail,” (the paid positions directly above the topmost organic result) on for the top organic result. Search engines may even have to evaluate the suitability of the “right rail” as a place they can count on for high click throughs.”

Full Story: How the iPhone Will Change Search Marketing >>